Track your Properties Success and Analyse the Results
We understand the importance of a strong reporting platform that allows hotel management to see at a glance results and key components of their online marketing efforts. That’s why we’ve created a custom, hospitality-specific reporting platform that gives you the insights needed to track, respond and optimize your digital marketing efforts.
1st Hospitality stands behind a transparent solution, with real-time reporting available 24 hours a day, enabling the property to:
- Compare month over month and year over year
- At a glance, view visits, % of visits per marketing source, customers delivered to your booking engines as well as revenue*, revenue per visit* and ADR*
- View top 30 keywords specifics
- Monitor RFPs delivered though website
- Review referrer details including social media contributions
- Paid Search detailed information to include Impressions, Clicks, Cost Per Click, Return on Ad Spend, as well as direct and assisted Pay Per Click information
- Dig deeper with detailed Analytics Webtrends Reports, revealing key insights for additional marketing opportunities
* Dependent upon availability to add reservation tracking link to website
Please contact us to schedule a conference, a one-to-one meeting or just simply send us a message to discuss your needs.
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